For established fractional executives — CMOs, CTOs, CFOs, CROs, CSOs, CISOs and certified EOS Implementers. Everyone here serves the same kind of owner. Nobody here competes for the same seat.
A 30-minute workshop to improve your marketing, and 90 minutes of referral breakouts with working fractionals in your industry.
That’s our offer.
Next session
September 29, 2026
2:00 PM Eastern · 11:00 AM Pacific · Duration: 2 hours
First 30 Minutes
You build a micro magnet for your LinkedIn profile — a small, genuinely useful asset that generates leads from the people already looking you up.
The Next 90 Minutes
Referral breakouts with other working fractionals in your industry: what’s working for them, what you’re seeing in the market, and who each of you should know.
Come on time. Better yet, come early. Close the other tabs and give it your full attention. This is two hours where you build a real referral network inside your own industry — and it works exactly as well as you show up for it.
Your profile is the most-visited page you own, and for most fractional executives it is doing nothing at all. A generic headline. An About section written for everyone. No reason for a qualified visitor to do anything but leave.
A micro magnet is not a 40-page ebook nobody downloads. It is one small, genuinely useful thing — a checklist, a scorecard, a one-page diagnostic — that a stranger can use in ten minutes and remember you for. Small enough to build this week. Specific enough that only your buyer wants it.
Rewrite your headline and About section so they name one buyer and one problem — not “Fractional CMO | Growth | Strategy | Speaker.”
We work the shortlist together and you pick the one asset your buyer actually wants from someone in your seat.
First version built on the call, with feedback from a room of people who sell to the same owner you do.
Featured section, custom button, and the two lines of About copy that actually send people to it.
Come with your LinkedIn profile open in another tab. You will be editing it while we talk.
Owns the marketing function
Owns the technology roadmap
Owns the numbers
Owns revenue
Owns the sales organization
Owns security and risk
Owns the operating system
None of these seats competes with the others. When a fractional CFO walks into a business with a broken funnel, that is a CMO engagement. When a CMO finds a client whose data is held together with spreadsheets, that is a CTO’s. Put those people in one room with a standing rule against pitching, and referrals are simply what happens next.
We read every application by hand. Here’s what we look for.
Apply If
Not Yet If
Tell us who you are and who sent you. Everyone we accept gets call-in details by email — plus an invitation to every session after this one.
Author of The Fractional CMO Method. Casey has helped more than 467 marketers build Fractional CMO practices, and co-founded CTOx to do the same for technology leaders. He runs this room himself, every session.
Sponsored and facilitated by CMOx and CTOx.
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