Always have an updated vision of where you see each of the people who report directly to you. What larger role do you see for them? Create a gap between where they are and where you think they can ascend to.
You need to enroll your direct reports in the vision you have for them and push them toward it. Give them the encouragement they need.
Champion the success of the people on your team!
Build the “dream team” for your client that you know you can depend on.
Ask your direct reports what they need to do to get to that next step. Empower them to solve those bigger problems.
You don’t want to be the CMO of a company where everyone just listens to everything you say. You need people who will push back against your ideas, bring in new ideas, and provide their unique perspectives.
”You want people to start solving for their own ascension“
We are excited to announce the Fractional CMO Community Facebook Group. This aims to be a place where Fractional CMOs or marketers considering becoming a Fractional CMO can connect and share ideas.
Claim your copy of my book “The Fractional CMO Method” to learn step-by-step how I grew my Fractional CMO practice to $46,500 a month! It’s a #1 Wall Street Journal Best-Seller and if you don’t love it, I’ll refund every penny.
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