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Solve Bigger Problems

Build unstoppable growth with a Fractional CMO

Grow Faster with a Fractional Chief Marketing Officer

Expertise you need

Don’t rely on inexperienced marketers to dictate your business’s overall marketing strategy. Bring in a Fractional CMO to provide a comprehensive marketing plan for your business.

Cost you can afford

You don’t need a top-heavy organization with a full-time CMO on staff. A CMOx® provides you with the insights and reporting you need, without the high price.

Self-managing executives

A CMOx lightens your workload by managing all aspects of your company’s marketing department. From vendors to employees, a Fractional CMO acts as an executive.

What is a Fractional CMO?

A fractional CMO is a part-time Chief Marketing Officer, responsible for leading the marketing strategy and managing the marketing department. Fractional CMOs typically work with businesses who need the role of a CMO, but not in a full-time capacity.

Businesses use fractional CMO services because they do not need a full-time CMO but still require expert strategy and leadership and often enjoy the flexibility a fractional CMO provides. Often, it makes sense to bring in a fractional chief marketing officer as opposed to a full-time CMO. This can be for financial reasons, as a typical full-time CMO salary can cost more than $200,000 per year. Or because the amount of work required by the CMO does not constitute a full-time position. Understanding what a fractional CMO is can help businesses in determining if they need a part-time or full-time position.

Fractional CMO Responsibilities

Your Fractional CMO should have a wealth of marketing and managerial experience. Therefore, the Fractional CMO should be the natural leader of the marketing team.

In addition to leadership qualities, a good Fractional CMO is to be seen as the c-suite level marketing strategist who helps organizations achieve their marketing goals.

Your Fractional CMO from CMO Exponential works closely with both your organization’s leadership team and the marketing talent executing the marketing tactics on a day-to-day basis.

Your Fractional CMO should have a wealth of marketing and managerial experience. Therefore, the Fractional CMO should be the natural leader of the marketing team.

In addition to leadership qualities, a good Fractional CMO is to be seen as the c-suite level marketing strategist who helps organizations achieve their marketing goals.

Your Fractional CMO from CMO Exponential works closely with both your organization’s leadership team and the marketing talent executing the marketing tactics on a day-to-day basis.

Free report:
7 Marketing KPIs all CEOs Must Know

If you’re a CEO, you need to be tracking these seven marketing and sales key performance indicators.

Download our free report to:

Ready to Become an In-Demand Fractional CMO?

Claim your copy of my book “The Fractional CMO Method” to learn step-by-step how I grew my Fractional CMO practice to $46,500 a month! You’ll get a crash course on building your Fractional CMO practice, as well as four worksheets to help you win business and serve with confidence. 

If you don’t love it, I’ll refund every penny.

– Casey Stanton

Fractional CMO Services

Use metric-driven decision-making and our Fractional CMO services to reach your business’s goals.

Hire the highest level non-full time marketing executive, the Fractional CMO.

Our proprietary methodology, the Functional Marketing® Framework is proven to improve your current marketing programs, marketing results, and the way the marketing team runs. From dysfunctional to functional.

We help businesses improve their current marketing campaigns through expert marketing strategy and leadership.

Why you need a Fractional CMO

A business needs a Fractional CMO when they require marketing leadership and the expert marketing strategy skills of a CMO, but do not need it on a full-time basis.

Reasons a business needs Fractional CMO services:

The 6 Guiding Principles We Apply To Ensure Growth

When it comes to marketing, business leaders need clear principles to guide their decision-making process. Most executives make marketing decisions based on anecdotes, stories, copying what competitors are doing, or simply running with an exciting idea. This process is wrought with pitfalls, as most businesses lack the principles required for successful marketing.

We’re founded on a unique approach of 6 guiding principles for marketing. These principles provide direction and context to campaigns, giving our clients the best chances of success.

Growth-focused Marketing Strategy & Leadership

Our Fractional CMOs are growth-focused strategic experts. Moreover, profitability in campaigns is crucial to what we understand success with a client to be. This can be done through maximizing the efficiency within your marketing team. Therefore our first 90 days with a client will focus on improving the systems and processes within your marketing department.


This is most effectively done via our weekly reporting on marketing KPIs through a scorecard. We will create this, or improve your current one, as an immediate improvement for your marketing department.


As you consider a Fractional CMO for your high-growth business, consider the cost of not having a marketing leader. Additionally, think of the potential gains of having an experienced marketing leader.


Consider the risk you’re taking by having a marketing director or coordinator set the campaign objectives and success criteria in your organization. Odds are, they are under-qualified for the role.


By hiring a fractional CMO from CMOx, you’re getting the confidence and capabilities your team needs to reach new heights, both in terms of sales and profitability.

Take the first step to success and choose a CMO

Schedule a Call

Ready to talk about how CMOx can help your company achieve maximum growth in minimum time? Click the button and schedule a call with our team.

Maximum Growth in Minimum Time

Ready to talk about how CMOx can help your company achieve maximum growth in minimum time? Click the button and schedule a call with our founder and Fractional CMO, Casey Stanton.

Part Time CMO,
Full Time Results

Hire an experienced CMOx®. An Outsourced CMO maps your sales and marketing funnels, reviews your team’s strengths, and provides expert strategy on how you can grow…

Fractional CMO for Private Equity

Don’t let your holdings fail at the hands of businesses with half-baked marketing strategies. Our Fractional CMOs can help your companies grow fast and profitably…

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FREE RESOURCE

Don’t Miss These Important KPIs that determine your company’s health.

Success might be slipping through your grasp right in front of you without you knowing. Learn about readily available data that if used properly can lead to exponential growth.

ATtn: Marketer

Ready to Become an In-Demand Fractional CMO?

Claim your copy of my book “The Fractional CMO Method” to learn step-by-step how I grew my Fractional CMO practice to $46,500 a month! It’s a #1 Wall Street Journal Best-Seller and if you don’t love it, I’ll refund every penny.

ATtn: Marketer

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