Our Team
Casey S. Stanton
FOUNDER, CEO
Casey S. Stanton is a marketing strategy expert and founder of CMOx®, the Fractional CMO company. For over 10 years Casey has been leading marketing strategy for 7 and 8 figure businesses in both digital and brick-and-mortar markets.
Michael Platania
Integrator
Michael is our CMOx® Integrator. His job is to make sure everything that is supposed to happen does happen and implement the goals of our Founder and Visionary – Casey.
Michael’s mission in life is to help others succeed. He currently lives in Las Vegas Nevada with his Golden Retrievers, Lucky and Lola!
Jon McMonagle
Director of Enrollment
Jon McMonagle is the London-based SEO manager and sales leader at CMOx®.
Jon has a deep knowledge of SEO and Facebook advertising, and a strong working knowledge of most other digital marketing channels.
Nibir Das
Head of Tech, MarkOps
Nibir is our systems guru, the guy that makes the tech and marketing operations at CMOx® and the CMOx® Accelerator functional and accessible. For anything tech related, he’s our guy.
Raphael Schwartzman
CMOx Coach
Raphael started with CMOx® in 2017 supporting Casey with client service and internal systems building. He helped to launch the CMOx® Accelerator, served as the Community Manager and now is a coach to support members in achieving success as Fractional CMOs.
Raphael works as a theatre director with companies around the country and is passionate about mental health and climate justice.
Melissa Abele
Director of Executive Placement & Sr. Enrollment Specialist
Melissa Abele joined CMOx® in 2023 and has since scaled our organization into a dual-sided network, serving both companies and fractional CMO’s. Melissa has a keen eye for branding and marketing; helping to ensure a seamless customer journey and experience for all of our members and clients alike.
Melissa also runs her own successful online custom wedding guest book business and if that’s not enough, is a super mom to three amazing teenagers and two bonus teenagers she shares with her fiance.
Justin Passalacqua
Client Engagement Specialist
Justin serves as a client engagement specialist who works with marketers and businesses to understand their marketing needs and goals. He is adept at navigating each client’s specific challenges and is their first point of contact on their fractional CMO journey.
When he’s not working with clients you can usually find him at a baseball game or traveling and exploring a new part of the world.
Irene Tolentino
Community Support Technician
Irene’s our Community Support Technician for the CMOx® Accelerator. She’s the one who takes care of your membership needs, including onboarding and admin support for our Portal and Lab community!
Throughout your journey in the CMOx® Accelerator, she makes sure you have access to everything that our systems have to offer and that you receive the support you need.
Tramonique Wellington
Community Support Technician
Tramonique is a dynamo who juggles event planning, customer success. She’s the mastermind behind seamless events and top-notch lab support in the CMOx® Accelerator, making sure you get the support you need.
She’s a proud cat mom, a bookworm, and an anime aficionado who loves diving into the latest manga and manhwa.
Prateeksha Choudhury
Marketing Operations & Tech Associate
Prateeksha is the project management ninja and multitasking master at CMOx®. When in research mode, it’s like watching a superhero with laser-focused vision uncovering every little detail and weaving them seamlessly into her work.
When not neck-deep in research, you will find her lost in books or anime, trying to convince herself that spending hours on intricate plots is productive.
What Drives Us
CMO Exponential (or CMOx® for short) is a US-based organization with a team scattered across the states. Our “CMOx’ers” are talented marketers and communicators who care about the businesses they work with. It’s not enough for a CMOx to just “be a marketer.” We hire for passion and purpose; we hire marketers who actually want to do good in the world.
When you hire CMO Exponential, you’re not just hiring a solo marketer, you’re hiring a team of vetted marketing strategists and leaders. When your business hits a marketing roadblock, your CMOx® can come back to the team and strategize with us, utilizing years of experience with hundreds of businesses to come up with a breakthrough solution.
CMO Exponential was founded by former Tulane University lecturer and professor Casey Slaughter Stanton after he found that most startups and even successful businesses are making the same mistake over and over: hiring a tactic-focused marketer (aka the Facebook Ad guy) to handle all marketing and marketing strategy for the business. This typical hire leads businesses down a road of limited visibility, with too many blind spots to name. When it comes to marketing, what we believe your business needs instead is a platform-agnostic-marketing-strategist who can translate your vision into testable, scalable marketing campaigns.
Since 2008, Casey has consulted with over 150 businesses to improve their marketing strategy. He created the Functional Marketing® Framework while acting as a part-time CMO for two of those companies. His system was so effective that it turned a failing 7-figure business around in 4 months and took the other business to their highest revenue months on record.
The CMOx Functional Marketing® Framework is the cornerstone of the training all CMOx’ers receive. We take their marketing expertise and hone it into a structured, repeatable, proven process that we then apply to your business. It is with this process that our CMOx’ers will make your business successful month after month, year after year.
Because the purpose of business is to create a customer, the business enterprise has two–and only two–basic functions: marketing and innovation. Marketing and innovation produce results; all the rest are costs. Marketing is the distinguishing, unique function of the business.
Peter Drucker
Father of business consulting
Take the first step to success and choose a CMO
Schedule a Call
We’ll find out what your goals are and make sure its a good fit.
See Your Marketing Map
Your fractional CMO will create a comprehensive Functional Marketing® Framework map with the insight they glean in the first 30 days working with you.
Execute in 60 days
Your fractional CMO will build and guide your team to execute on the map for the next 60 days. They’ll provide an updated plan and execute every 90 days thereafter.
Our Pledge to Close the Gender Gap in the Workplace
Parity.org is a 501c3 not-for-profit organization that is dedicated to closing the gender gap at the highest levels of business—the executive team (C-Suite) and the Board of Directors. CMOx® believes that closing the gender gap is paramount to a more equitable world.
For every CMOx that we hire, we commit to interviewing at least one qualified female candidate. Through this commitment, your organization will help us in closing the gender gap.
