Ep #26: A Different Way of Thinking

The Fractional CMO Show - A Different Way of Thinking

When it comes to your team, does the squeaky wheel get the grease or the pink slip? Casey Stanton discusses if there is a right and wrong answer to the question and what role your situation may play in the decision. You’ll learn about identifying the “magic” in an employee, what you can do to optimize an employee’s capacity, and how to weigh the options from the perspective of your company.

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The Fractional CMO Show - A Different Way of Thinking

Episode highlights:

 
 

While you are looking for new opportunities in life, what are you doing to make yourself stand out amongst the other people searching for those same opportunities.

Your word is the most important thing you have. Even if you lose everything, you still have your word, so make sure that it means something.

The leader needs to figure out how they can manipulate the environment so that their team can perform better.

What changes can you make to get a nonlinear benefit?

Simply firing anyone who can’t get up to speed or can’t keep their word, is an expensive solution to the problem. As an alternative, think of processes that you can implement that will help the employee produce greater outcomes.

Quote of the show:

 

It’s unacceptable to have a commitment and fail to deliver on that commitment”

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