Ep #30: Create a Grow@ Email Address

In this week's episode of Fractional CMO Show, Casey is giving CMOs everywhere a quick tip to improve collaboration amongst their team, share client data safely, and save you time and money.

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Episode highlights:

 
 

Using a “grow@” or “account@” email allows your entire team to log in to a client’s tool while only paying for one account. Your client only has to share access to one account, however, you can still assign the right work to the right team member.

For the shared account, you should use some type of secure password-sharing software. The password should also be alphanumeric and you should consider changing it every 60 days.

Quote of the show:

 

Easy thing to do, pretty inexpensive, and just saves a ton of time”

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