Frequently Asked Questions
Simply put, it’s the strategic training I wish I had when I was an in-house marketer. Over the last 10 years, I’ve been inside hundreds of companies, helping them scale. Through that experience, I created the Functional Marketing Framework, which is at the center of the CMO Accelerator.
The average marketer spends 3 hours/week on the Accelerator training and worksheets, including the 60-minute live call every other week. By planning a half-day a week to focus on the Accelerator, you’ll have plenty of time to stay on-top of the training and start building your right-fit marketing campaigns.
Both tenured, senior marketers and new hires will gain benefit from learning how to approach marketing problems strategically. Our students range from folks over 50 in VP Marketing roles looking for an edge in an evolving digital landscape, as well as fresh college grads who are feeling lost in their strategic abilities.
Training videos, worksheets and written instructions are available on the private CMOx Lab site. Live calls every 2 weeks are held on Zoom video conference. There is an iOS and Android app available for easy logging in and reviewing module content.