Category Archives: Marketing Sucks Podcast

Episode 4: Positioning your product or service for more sales, even in a highly crowded market

Make your marketing profitable by subscribing to Marketing Sucks: Show Notes 👪 Join the Marketing Sucks community on Facebook: Click here to joinAccompanying Worksheet: Download Episode 4 Worksheet hereCompassionate Avatar Realization Exercise: Grab your copy of the CARE Worksheet here One role of marketing is in differentiating your product or service from your competition so […]

Episode 3: The Secret to Leveraging what you ALREADY Have (Assets and Capabilities)

Make your marketing profitable by subscribing to Marketing Sucks: Show Notes 👪 Join the Marketing Sucks community on Facebook: Click here to joinAccompanying Worksheet: Download Episode 3 Worksheet hereTeam Skills Matrix: Grab your copy of the Matrix hereKolbe A Assessment: Take this important assessment here for $55 Most businesses I speak to don’t need another […]

Episode 2: Let your Business Work for You by Doubling Down on your Strengths

Make your marketing profitable by subscribing to Marketing Sucks: Show Notes 👪 Join the Marketing Sucks community on Facebook: Click here to join Accompanying Worksheet: Download Episode 2 Worksheet Here In this episode, we dive into your motivations for your work. Why did you ever start your company? What’s your vision for your life? Why […]

Episode 1: How a failed $183,294 marketing campaign fundamentally changed my approach to marketing

Make your marketing profitable by subscribing to Marketing Sucks: Do this right now 👪 Join the Marketing Sucks community on Facebook: Click here to join Show Notes In July 2011, I was part of a huge marketing promotion. The client had invested $183,294 into their media buy, which promised them 4 million ad impressions, as […]

Episode 0: Marketing Sucks Trailer

Make your marketing profitable by subscribing to Marketing Sucks: Show Notes When marketing doesn’t work, it suuuuucks. You’ve been there before in your business… working hard to build out a marketing campaign. You might have put in long hours, a big budget or had your team launch a campaign, only for less than stellar results. […]